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Online Manual

Welcome
Setup
Overview
Composing Details
Managing Data
List Management
M5 Subscriber  
Exclusion Lists  
PopMonger Tips  
Inclusion Lists  
Undeliverables  
Scripting
Scheduling
More Help

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Explore M5 Mailer

Take the bulk out of email! TM

Use your own data
Personal email merge
Send individual email
HTML and/or text
Handy email templates


Explore M5 Subscriber

Web-based list management made simple!

Simple subscribe tool
Opt-in confirmed
Track reads and clicks
Custom matching look
Free for up to
        5000 contacts

 

List Management

You should make sure that you keep a cleanly maintained email list. Email addresses need to be up to date, and you should respect your recipient's sending preferences.

Make sure that you also honor any requests to unsubscribe from your list.

Most people like to click on a link rather than reply to an email to unsubscribe. For a link to work, you need a web page to handle the subscription change request. Our Mach5 Subscriber service does a good job of that.

In some cases you can have the recipient reply to your email to unsubscribe. Be aware that, if their message was forwarded, they may not be able to send a message from the address at which they received it. So... "send a message to us from the email address you wish to unsubscribe" won't always work. You'll need to handle manual requests for special cases.

Also, you should keep your database clean, by eliminating any message failures. Our software will help you build a list of failed email addresses, but there is in most cases still some manual work you should do. You can use exclusion lists to take care of this need for a period of time.

 

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